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Interface debuts brand name and Metropolis collection
Carpet tile manufacturer, Interface, will debut its global brand name and unveil a new collection at Milan Design Week.
The brand will now return to the name under which the company was founded, Interface, rather than InterfaceFLOR, to honour the legacy of the late Ray Anderson, founder and sustainability pioneer.
“The Interface brand embodies our commitment to delivering products and experiences that exemplify design with purpose,” said Maria Davlantes, senior VP and chief marketing officer, Interface.
“By this, we mean products that combine beauty, innovation, function and sustainability that inspire our customers to realise their own design visions, from a company that feels a sense of responsibility beyond the products that we sell. The new brand is a reinforcement of who we are as a company.”
In conjunction with the brand launch, Interface has made a commitment to the Green Apple Day of Service, where the company will encourage employees, customers and suppliers to volunteer for school sustainability projects in the communities where it operates around the world.
Its design collection, Metropolis, and installation will appear at La Triennale di Milano during Milan Design Week, April 17-22. It has also launched a book entitled “Design with Purpose,” to celebrate Interface’s brand heritage.
“The new collection is Interface at its edgiest and most striking, with atmospheric designs reflecting the mood and mystery of a brave new world. The products are everything customers have come to expect from us – eye catching and innovative yet functional. We hope they will inspire the most dramatic and evocative interiors,” added Nigel Stansfield, VP and chief innovations officer, Interface.
One-third of the Metropolis collection contains 100% recycled yarn made from industrial waste sources, such as used fishing nets and yarn from used carpet tiles, recycled through Interface’s Re-Entry 2.0 take-back programme.