Humanscale, a company known for its ergonomic solutions for work and home spaces, has announced the appointment of Wales native, Frazer Butcher, as its new managing director for the Middle East and North Africa operations to be based in Dubai.
Since graduating in architectural design and technology from the University of Wales Institute in Cardiff, Butcher has worked with global manufacturers of interior products and solutions, including Kvadrat Soft Cells A/S, Interface, Haworth and Herman Miller. Prior to joining Humanscale, Butcher was the regional sales manager of Kvadrat Soft Cells, MENA.
Butcher will report directly to Tim Hutchings, President at Humanscale International. Of his appointment, Butcher says: “I have always been very passionate about design, which led me into this field. As a business, Humanscale embodies innovation and has consistently designed ergonomic products with the users’ wellbeing in mind. Looking ahead, we will be focusing on developing our relationships regionally and sharing how our products and consulting offering can add real value to businesses and individuals alike.”
Butcher is also an active committee member of the CoreNet (Corporate Real Estate Network) Middle East Chapter, which focuses on the promotion of best practise within Corporate Real Estate globally.