The creative industries are being a positive catalyst in the reform measures being launched in Saudi Arabia. Al Bitar agrees. In June this year, women were officially allowed to drive in the country, marking a historical moment which will herald social, political and economical changes.
The designer also opines that such significant changes are beginning to focus on gender equality and progression. “A lot of Saudi youth are part of this movement, and we are all excited to see what will come up next and what kind of opportunities will it provide for both genders,” she says.