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Video: Ayah Al Bitar talks about the changing face of Saudi Arabia

Video: Ayah Al Bitar talks about the changing face of Saudi Arabia

The Saudi Arabia-born and Dubai-based designer shares her views on how the social changes in her native place are inspiring her work and starting a new creative dialogue in the community

Ayah Al Bitar

The creative industries are being a positive catalyst in the reform measures being launched in Saudi Arabia. Al Bitar agrees. In June this year, women were officially allowed to drive in the country, marking a historical moment which will herald social, political and economical changes.

The designer also opines that such significant changes are beginning to focus on gender equality and progression. “A lot of Saudi youth are part of this movement, and we are all excited to see what will come up next and what kind of opportunities will it provide for both genders,” she says.

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