Creative hub Dubai Design District is to create its own playlists using homegrown talent.
Available exclusively on Apple Music, the track listings will shine a light on the region’s top emerging musicians and artists, to help support them during the COVID-19 pandemic – and beyond.
It follows other music-focused initiatives in the creative community, including d3 Unplugged and LAST SEEN LIVE, attracted world-famous artists such as pop star Rita Ora and US band Imagine Dragons.
In 2019, d3 Unplugged, a series of weekly jam sessions brought live performances to the Design Quarter, from DJs and rappers to singers, songwriters and acoustic musicians.
While returning to live gigs is still a way off, d3 wanted to reach out to the creative community, while keeping social-distancing in place.
And it's the producer of 1980s New York-style jazz lounge, LAST SEEN LIVE, Hiam Salibi, who will curate d3’s first five playlists in collaboration with Apple Music.
Access them here:
Khadija Al Bastaki, executive director of d3, says: “Music is an intrinsic fibre of our cultural and social fabric. The decision to add more music-focused programming to our roster is part of a conscious effort to build a more nuanced, diverse and rich artistic community – one that we are pleased to influence and shape.
"Dubai has gradually grown in its popularity as a leading destination for musical talent, and is already home to many talented performers who deserve a chance to express themselves and earn their spot in the limelight. This initiative seeks to support the work of these artists and therefore, is a natural extension of our efforts to promote local and regional creative talent.”
Businesses in d3 were given permission to partially re-open at the end of April, until June when the government said firms could return to full capacity, with social distancing measures in place.