There’s an endless list of tools at a designer’s disposal when it comes to creating interiors that stand out. From artwork and furniture to paint colours, statement stones and more, there are many ways to sculpt spaces with hues, textures, and patterns that tell captivating stories.
Textiles, however, are an often under-appreciated character in the narrative. At Yvonne French Patisserie nestled in the heart of Dubai Hills Mall, the strategic integration of textiles, encompassing wallpaper, fabric upholstery, and lighting fixtures paint a masterpiece of maximalist design.
“Critical touchpoints within the interior design of a venue play a pivotal role in guest engagement, offering visual and tactile experiences,” explains Govind Shepley, founder of TwentyOne06 and the designer behind Yvonne. “The journey of a venue experience begins not just at entry but gradually unfolds from a distance. The vibrant hues chosen for Yvonne serve as the initial visual embrace, capturing attention and inviting exploration.”
To bring this vibrant interior aesthetic to life, Shepley collaborated with Parisian design house Popus Editions, a furniture brand and decorating studio that specialises in colour, pattern and materials. At Yvonne, Popus Editions injected its signature style throughout the space through the custom furniture, decor and wallpaper.
Tactile impact
“Luxurious textiles create a secondary interaction for patrons that unfolds with sensory richness,” says Shepley of the bold and varied use of textiles throughout the space. “The interplay of visual allure and tangible comfort orchestrates an immersive experience, making every moment at Yvonne’s an exploration of both the seen and the felt—a symphony of colours and textures that enriches the overall ambience.”
To the Max
The recent ascendance of the maximalist aesthetic is the antidote to a decade of pared-back palettes and barely-there visuals, but it takes a detailed execution plan. “Pulling off the maximalist style requires careful curation of colours and patterns,” Shepley explains. “Each element is thoughtfully selected, creating layers of visual interest while maintaining colour consistency. When working with heavy patterns, framing or layering them with solid colours allows for balance.” However, there is still a place for neutrals in the most colourful of venues. “Natural tones are utilized to let patterns and materials express themselves, treating the location as a canvas where maximalist style becomes the artwork that sits atop it.”
Function and form
Bold colours and clashing patterns can be easily applied across furniture upholstery, light fittings and wallpaper to inject a space with vibrancy, but considerations extend far beyond the surface. “In F&B spaces, functionality takes precedence over form. Material choices prioritize longevity, the right rub count, fire resistance, and ease of cleaning without compromising the fabrics,” explains Shepley. “The focus is on ensuring textiles not only contribute to the aesthetic but also align with the practical demands of a dynamic F&B environment.”
Sourcebook
“Understanding the manufacturing process and origin of textiles is integral to responsible design,” Shepley says of the sourcing process behind the materials. “Beyond delivering the right product, we delve into the economic and human impact of our decisions. This involves visiting fabrication locations, participating in lunch and learns, and evaluating the sustainability of materials.”