Helen El Mettouri

Helen El Mettouri

Helen El Mettouri

Working with Keane in the UK since 2002 and for more than a decade in the region, Helen El Mettouri, is the driving force behind its Dubai office. El Mettouri is not a designer by trade, and she doesn’t produce, but understands design. From a design point of view, she describes her role in the company as being “an internal client filter”, making sure that all designs that Keane produces are to the brief and within the budget.

Known for its quirky, hip and cool concepts, the company’s latest hospitality projects include Aji on the Palm Jumeirah, Gold on 27 in Burj Al Arab, Besh Turkish Kitchen in Sheraton Mall of Emirates, Pret a Manger, Hudson’s Coffee and Wolfgang Puck at the Changi International Airport in Singapore. The team is currently working on a mix of projects including several F&B outlets in the W Dubai.