Mohamed Alabbar has moved to abolish job titles at Dubai's Emaar group, according to our sister title Arabian Business.
It means he will no longer be known as chairman.
The details come from an email that Arabian Business was shown. It reads: “When you reach the end of this email, you will notice something different. I have no job title. And from this moment onwards, nor do you.”
It goes on to say that due to COVID-19, the company intends to focus on its culture and concentrate on “talent, not titles”.
Alabbar adds: “Yes, of course structures are needed, but I believe every single member of our organisation adds great value. Emaar is not a collection of talented individuals, but a team of great pooled talent. Today I am announcing what is the smallest change that will have the biggest impact for generations to come.”
In future, business cards will simply state the name and department of Emaar employees.
Emaar operates commercial spaces across Dubai, include malls, restaurants, hotels and entertainment areas. Most recently it opened the Address Sky View in Downtown Dubai.
The Skidmore, Owings & Merrill-designed property is Emaar's eighth Address hotel and features an incredible three-level sky bridge with a spa designed by GOCO Hospitality.
Alabbar, who took a 100 per cent pay cut at the onset of the COVID-19 crisis back in April, goes on to say: “From now on we will pledge to focus on continuous growth and development. We will invest in developing the skills and capabilities of those who have helped us to achieve the success we had had in the past and who will be part of our growth journey in the future.”